How To Use Twitter For Marketing

Twitter is a Microblogging Social Networking Site

As a relatively new web 2.0 site it is starting to gain a lot of popularity. That means that a lot of people have heard of it but it is also quite common to run into people who haven’t heard of it.. yet. It is the social site that encourages users to post often about what they are currently doing.

Maximize Exposure

A lot of people are using it to improve their marketing reach, by being an active twitterer they gain followers who are interested in what they got going on. This means people being exposed to their updates on a regular basis. For example, if you have hundreds of followers and you decide to post an affiliate link, that means that hundreds of people have instantly been exposed to your offer. In this article I will discuss ways to maximize this social networking site for your marketing, and also a big mistake to be aware of.

What are you doing?

In order to have a fan base per say of followers,you must be able to keep their interest in you and what you are doing now. “What are you doing?” is the whole foundation of what this site is about in the first place. Make sure to post daily if not several times throughout the day updates about what you are doing. The magical thing behind this is that many of your contacts will be able to feel like they know you so much better, will trust you more, and feel much more comfortable about working with you. On the other hand, when you follow others you can learn about them and their possible needs.

Are You Spamming ?

The big mistake to watch out for is only posting affiliate links or offers on your Twitter_page. This looks like Spam and many people will see you as just abusing it for your own personal gain. Think of it this way, if you would not want to invite your friends or family to keep up with you via this site then you are going about it all wrong. As with anything you send out or provide, ninety percent should be content and ten percent (at most) advertising. So this concept is quite simple… constantly post throughout the day what you are doing.. it is usually very simple and only takes a few seconds to post! Secondly, if you write articles or provide content online, provide a link for those in your Twitter_posts. You may post many things within one day, but the last thing you post for the day is usually the most important because it will be there the longest. This means that your last post for the day should very well contain a link that you want your followers to see before your start Twittering again the next day!

Are You Sharing ?

Another part of this is contributing. As with any social site it should be a give and take relationship. Notice that give comes first… the more you give the more people will want to work with you and the more attention you will receive. Make sure to read and follow other users in your daily routine. If you read something interesting or helpful then make sure to reply and say so, or even put a link for it in your Twittering so that you are directing others to more quality content. This can also be as simple as connecting with other users, if they know you are reading their Twitterer page they will be much more likely to check out what you have going on too.

How To Get Started

To get started in_Twitter you should first invite contacts who aren’t using_Twitter and also find contacts who are already using it so that you can start following them and also start getting people to follow you. It has a nice invite and find feature that makes this incredibly easy. To grow your reach even more you can start following people who follow or are followed by the people who follow you.. or that you follow. You might need to read that sentence again.. but basically you can find other users to connect with that are already connected to other users.

Are You taking Advantage Of Plug-Ins ?

Now for a big tip. If you really want to maximize the potential with this site, you should make sure to take advantage of any plug-ins or sites that support it. Here are three, but I’m sure there will be many more in the future if not already. Squidoo allows you to input your_Twitter account info into your Squidoo account and then it can automatically post updates to your_Twitter account when you create or update Squidoo lenses. Facebook has an application called_Twitter, it automatically updates your Facebook status when you make a_Twitter post. The other tool is a free WordPress plug-in called TweetMyBlog that allows you to create a two-way connection from your blogs to Twitter. TweetMyBlog allows you to use a widget on your Wordpress blogs that will display your current Twitter feed.. that way all visitors to your blog can look at the widget and see a running feed of your latest_Twitter posts. If they click on that they will be brought to your Twitterer page. In addition, when you make a new post to your blog, TweetMyBlog will automatically make a post to your Twitter page with a link to your latest blog post. Imagine the extra exposure you can receive by using these tools that help people see more of what you are doing.

Lastly, have fun!_Twitter is a social site… so interact and enjoy!

To your success,

Darren Olander

A Happy “Twitterer”

P.S. - Here are some helpful links related to the article above:

1)Visit http://www.squidoo.com a site that supports Twitter and allows you to create lenses.

2)Get The_Twitter Facebook Application at http://apps.facebook.com/twitter/

3)Get TweetMyBlog Free Plug-in for your Wordpress blog at http://www.darrenolander.com/recommends/tweetmyblog

P.P.S. - Check out my_Twitter page and follow me at http://www.twitter.com/darrenolander

©copyright : Darren Olander

Darren Olander is a network marketing consultant dedicated to teaching others how to effectively build your mlm business and attract more prospects and generate more leads. You can learn more about him at DarrenOlander.com

Do follow me in_Twitter-The All Powerful Marketing Wizard :http://twitter.com/wongtooigiap

If you are not in_Twitter, you can use this link to sign up :http://twitter.com/home

Do follow me in_Twitter-The All Powerful Marketing Wizard :http://twitter.com/wongtooigiap

If you are not in_Twitter, you can use this link to sign up :http://twitter.com/home

Social Media Strategy connecting brand & traffic success

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How To Use Twitter For Marketing